Voyah Free

The 2025 Voyah Free is a premium D-segment SUV from Dongfeng's luxury electric sub-brand, priced from AED 165,000 through Performance Plus Motors. Two powertrains are offered: a 106 kWh BEV producing 489 hp with approximately 500 km WLTP range, and a 43 kWh EREV combining a 1.5-litre turbo generator with dual motors for 482 hp and up to 1,221 km combined CLTC range. Both deliver AWD and sub-4.5-second acceleration. Electrochromic sunroof glass, air suspension, and triple-screen cabin technology position the Free against established European luxury SUVs at a lower price point. Villa residents seeking a high-specification electric SUV with dual powertrain flexibility will find it compelling. Those prioritising an established UAE dealer network or proven long-term resale should weigh alternatives carefully. Villa residents with a home wall box Premium SUV buyers seeking value against European rivals Long-distance inter-emirate commuters (EREV variant) Tech-focused early adopters Buyers requiring a mature UAE service network Apartment residents without private charging Conservative buyers prioritising proven resale values The Voyah Free is the flagship SUV from Dongfeng Motor's premium electric brand, entering the UAE through Performance Plus Motors — a subsidiary of Abu Dhabi Motors. It targets the space occupied by the BMW iX, Mercedes EQE SUV, and Audi Q8 e-tron, but at a significantly lower price point. The Free is offered in both pure-electric and range-extended configurations, giving buyers a choice between zero-emission driving and the security of a petrol generator for longer journeys. Design is clean and restrained, with flush door handles, a full-width LED light bar, and a low-drag profile that does not shout for attention. The Free arrives at a time when UAE buyers are increasingly open to Chinese luxury brands that deliver specification and technology well above their price bracket. The Voyah Free delivers genuine luxury specification — air suspension, electrochromic glass, massage seats, and a triple-screen cabin — at a price that significantly undercuts European alternatives. The dual-powertrain strategy addresses both committed EV buyers and those not yet ready to abandon petrol entirely. The principal risk is brand maturity: Performance Plus Motors is building its UAE presence, and long-term resale remains unproven. For buyers willing to accept that trade-off, the Free offers remarkable value. Book a test drive at the Performance Plus Motors showroom to assess fit for daily use.

The BEV variant carries a 106 kWh battery (100 kWh usable) with a claimed WLTP range of approximately 500 km. The EREV uses a smaller 43 kWh LFP battery paired with a 1.5-litre turbocharged generator that does not drive the wheels directly, producing a combined CLTC range of 1,221–1,357 km depending on trim. LFP chemistry in the EREV provides strong thermal stability suited to Gulf ambient temperatures.

In UAE summer conditions with full AC load, the BEV's real-world range drops to approximately 375–425 km. Highway cruising at 120–140 km/h reduces this further to the lower end of that bracket. The EREV's electric-only range falls to approximately 160–180 km in summer, but the petrol generator eliminates range anxiety entirely for inter-emirate travel. City-cycle driving in cooler months holds closer to claimed figures.

Both variants charge at up to 11 kW via Type 2 AC. The BEV requires approximately 10 hours for a full charge; the EREV completes in around 4.5 hours. At DEWA's residential rate of AED 0.23/kWh, a full BEV charge costs approximately AED 24.40. The EREV costs approximately AED 9.90. In Abu Dhabi at the expatriate rate of AED 0.27/kWh, the BEV costs AED 28.60 and the EREV AED 11.60. Performance Plus Motors includes a complimentary home wall box with installation.

The BEV accepts DC fast charging at up to 120 kW CCS2, reaching 10–80% in approximately 45 minutes. The EREV supports approximately 100 kW DC, completing 20–80% in around 20–24 minutes thanks to its smaller battery and 3C charging capability. Compatible UAE networks include DEWA Green Charger, E2GO (including the E11 Saih Shuaib hub), UAEV, and GreenParking. Tesla Supercharger compatibility is not confirmed. 2025 Voyah Free — Battery & Charging

The cabin features a triple 12.3-inch screen arrangement that rises on start-up — a distinctive party piece. Materials are premium throughout, with Nappa leather seating surfaces and soft-touch panels on all major contact points. Rear legroom is generous on a 2,960 mm wheelbase, and the rear bench reclines up to 39 degrees. The front passenger seat reclines to 163 degrees with a four-way adjustable leg rest.

The driving position sits high with clear forward visibility. The steering column adjusts for rake and reach. Electrically adjustable front seats include memory, massage, and lumbar support. The head-up display projects speed and navigation onto the windscreen, reducing the need to look away from the road.

Three-zone climate control is standard, with independent rear controls. Ventilated and heated front seats work effectively in summer stop-start conditions. Remote pre-cooling via the Voyah app allows the cabin to be cooled before entry. The electrochromic panoramic sunroof blocks 99.9% of UV and rejects over 78% of solar heat — eliminating the need for aftermarket tinting on the roof glass.

Boot capacity is 560 litres with rear seats upright, expanding to 1,320 litres with them folded. The BEV variant adds a 72-litre frunk beneath the bonnet for charging cables or smaller items. The EREV sacrifices the frunk to accommodate the 1.5-litre generator.

Three 12.3-inch displays span the dashboard — driver cluster, central infotainment, and a passenger entertainment screen. Wireless Apple CarPlay and Android Auto are supported. Arabic language support for the infotainment system should be confirmed at the dealer before purchase. Over-the-air updates are supported, and the navigation system includes charging station routing.

The ADAS suite includes AEB, adaptive cruise with stop-and-go, lane-keep assist, blind-spot monitoring, rear cross-traffic alert, and a 360-degree surround camera. Multiple airbags protect all seating positions. The Voyah Free itself has not been rated by Euro NCAP, though the related Voyah Courage achieved five stars in 2025 testing. Battery thermal management includes liquid cooling for both variants.

The Free rides on air suspension that adjusts across a 100 mm range based on speed and driving mode. The result is a composed, refined ride that absorbs UAE road surfaces confidently. Forward visibility is strong from the elevated seating position; the 360-degree camera assists where the thick C-pillars limit rear-quarter sightlines.

The BEV dispatches 0–100 km/h in 4.4 seconds; the EREV follows at 4.5 seconds. Overtaking on Sheikh Zayed Road is effortless with 720 Nm of instant torque available in both variants. Wind noise at 120 km/h is well controlled. The EREV's petrol generator is audible under sustained high load but retreats at steady cruising speeds.

Regenerative braking is adjustable with multiple intensity levels. One-pedal driving is available on the BEV variant. Brake feel is progressive and consistent across electric and combined drive modes, with no discernible transition between regenerative and mechanical braking.

Adaptive cruise with stop-and-go functions reliably on multi-lane UAE motorways. Lane centring performs competently on well-marked highways. The system does not offer Level 3 autonomy but provides a credible Level 2 driver assistance package for daily commuting and highway use.

Air suspension keeps body roll in check through motorway curves, and the low centre of gravity from the floor-mounted battery pack adds stability. Low-speed manoeuvrability is adequate for multi-storey car parks, assisted by the 360-degree camera and front and rear parking sensors. The turning circle is competitive for this segment.

The air suspension's automatic levelling delivers genuinely premium ride quality across Dubai's smooth urban roads and Abu Dhabi's occasional expansion joints. Rear passengers benefit noticeably from the adjustable damping. Over rough surfaces and speed bumps, the Free absorbs impacts without harshness — a clear advantage over steel-sprung competitors at this price.

Performance Plus Motors, a subsidiary of Abu Dhabi Motors, is the exclusive UAE distributor for Voyah. The vehicle warranty is five years or 100,000 km, with the battery covered for eight years or 150,000 km. A three-year or 60,000 km service contract is included. As a new entrant, the service network is currently limited to Abu Dhabi, with expansion planned. Parts availability and service turnaround times should be confirmed directly with the dealer.

Grey import Voyah Free units lack UAE-specific software calibration, regional charging compatibility verification, and summer thermal management tuning. Insurance loading for grey imports runs 15–25% above standard rates, and some insurers decline coverage entirely for unestablished Chinese brands without official agency backing. Government incentives — free Salik tag, green parking bays, and reduced registration fees — apply only to officially imported vehicles.

At AED 165,000 for the EREV and AED 185,000 for the BEV, the Voyah Free undercuts the BMW iX xDrive40 and Mercedes EQE 350+ SUV by AED 80,000–120,000. For a buyer covering 20,000 km per year on the BEV with a home wall box, annual electricity cost is approximately AED 2,200 at DEWA rates — versus AED 8,000–10,000 for a petrol equivalent. The EREV's dual powertrain reduces fuel bills significantly for mixed electric and petrol driving. Insurance estimates through official channels range from AED 7,000 to AED 11,000 annually. Servicing costs are expected to be competitive with similarly priced SUVs at approximately AED 1,500–2,500 per year. Government incentives include a free Salik tag (toll charges of AED 4–6 per gate still apply), green parking bay access with a four-hour session limit, and reduced RTA registration fees. Performance Plus Motors currently offers complimentary first-year insurance, registration, tinting, and a home wall box — an ownership package valued at up to AED 22,000. Depreciation risk is elevated. Voyah is a new brand in the UAE with no established resale market, and residual values are unpredictable. LFP battery chemistry in the EREV resists thermal degradation better than NMC alternatives, which supports long-term battery health. Three-year resale is estimated at 45–55% of purchase price — below established European rivals but partially offset by the lower entry cost. Buyers should factor the generous launch incentive package into their total cost calculation. 2025 Voyah Free — Standard Equipment